It’s clear that LeBron James has had a decorated history as a player, as underlined by his latest award: the 2012-2013 Most Valuable Player award – immortalized by Nike in the form of a crazy pair of King James’ signature kicks. The trophy is his fourth in five years, a feat only accomplished by Bill Russell in his day. The hype surrounding James is in many ways warranted, yet it seems that for as long as the 28-year-old has been in the league, he’s had just as many critics as he has accolades. The NBA has released a video retrospective of James’ career thus far, which gives viewers a somewhat complete look at the road the young player has paved for himself – a road undoubtedly deserving of respect.
THE FILM before THE FILM is a short exposé and look back at the history of opening titles. If you’re a fan of film, or simply a quiet observer, you’ll have noticed that over the course of time, several trends have emerged and evolved when it comes to opening credits, their purpose and stylistic progression. THE FILM before THE FILM takes a look at pioneers like Saul Bass, Maurice Binder and Kyle Cooper by showing the transitions from early film credits to the inclusion of digital techniques, a resurgence of old-school style, and filmmakers’ love of typography in space. The film was a research project at the BTK (Berliner Technische Kunsthochschule), and is well worth a watch if you have an interest in the subject. (more…)
Following a significant hiatus from French duo Daft Punk, forthcoming news reveals its newest release will come in the form of a full length release titled Random Access Memories. Arriving on May 21 via Daft Life Limited, a bracket of Columbia Records, Saturday Night Live was the first to deliver news of what should promise to be one of the more anticipated releases of the year. While pre-orders can be made here, fans are forced to wait for more lengthy teaser than the current 15 second preview above.
Playing in the BCS National Championship Game? No sweat. Alabama looks to beat the heat with the new Nike Pro Combat Hypercool Uniforms. Innovative but in line with heritage, the upgraded jerseys stay true to the Crimson Tide, sporting historic hues, fonts, and color blocking. New tech like Nike Chain Maille Mesh is designed to improve thermoregulation, strategically placed on the back and under the arms on the jerseys. In addition, the team will also wear the Nike Pro Combat Hypercool Speed Top. This base layer top relies on Dri-Fit fabric, ventilated by laser perforated pods. Lastly, players will sport the Nike Vapor Fly Gloves which offer pre-curved fingers for a natural fit and Hyperfuse composition on the back of the hand. Look for ‘Bama to break these out against Notre Dame.
Jarrett Jack caused quite the commotion last year announcing that his sneaker collection surpasses that of fellow DMV representer, Wale. Since then, Jack has made the move from New Orleans to Oakland, but hasn’t let the trade effect his on court footwear selection. Known for rocking exclusive Nikes that resemble his team’s colors, Jack laced up in the Nike Zoom KD IV “Scoring Title” Saturday night as the Warriors defeated the Minnesota Timberwolves. Check below for more Kicks On Court action from Saturday.
Jarrett Jack wearing the Nike Zoom KD IV “Scoring Title”
Jarrett Jack wearing the Nike Zoom KD IV “Scoring Title”
Monta Ellis shooting a jumper in the Air Jordan XIX White/Red
Nick Young wearing the Nike Hyperdunk Photo Blue/Black
DeMarcus Cousins wearing the Nike Air Zoom Flight V
Nate Robinson making a pass in the Air Jordan 12 “Flu Game”
A$AP Rocky announced the title of the upcoming A$AP Mob album over the weekend, which will be called ‘Lord$ Never Worry’. He also spilled the beans on the official release date: August 28, 2012. And to make up this trifecta of release information, we can now present the official album artwork, seen above.
Celebrating Kevin Durant’s outstanding 2012 NBA season, Nike Basketball is set to release the Nike Zoom KD IV “Scoring Title” over the weekend. Look for the special edition Tour Yellow/Lemon Twist-Photo Blue kicks to be available in limited quantities from Nike Basketball retailers and Nike.com tomorrow, July 21, for .
2012 brings Kevin Durant’s third scoring title, and Nike will celebrate with him by releasing the Nike KD 4 ‘Scoring Title’.
On the tongue is a tribute to all three titles; right in the middle is a basketball hoop in lemon twist with KD35 and the number 28. 28 represents the average points per game during the 2011-2012 season. Also you can see 30.1 (2009-2010 PPG average) and 27.7 (2010-2011 PPG average).
Towards the front of the Nike KD IV Scoring Titles is a tour yellow base with reflective laser engravings. If you look closely, you can see what is suppose to be Kevin Durant in a suit and the number 2 (KD was drafted second overall), MVP on the tongue (2012 All Star MVP) and a few other references to Durant.
The heel portion of the shoe uses photo blue for the main base with tour yellow designs. Also at the heel is a lemon twist KD logo with a compass.
Official colorway for the Nike KD 4 Scoring Title is Tour Yellow/Lemon Twist-Photo Blue and they release on July 21st 2012. Retail is .
For future Nike KD releases, make sure to bookmark our Nike Release Dates page.
Celebrating Kevin Durant’s 2012 NBA scoring title, the special edition “Scoring Title” Nike Zoom KD IV is set to hit retail soon.
Sporting a Tour Yellow/Lemon Twist-Photo Blue colorway, the kicks feature laser-etched graphic detailing throughout while nods to KD’s stats appear on the tongue alongside a special graphic in place of the usual “35″ branding.
Retailing for , the Scoring Title-inspired kicks are slated for a limited release on July 21.
New images of the Nike Zoom KD IV “Scoring Title” reveal specific detailing, including the points per game averages for the past three scoring title winning seasons. We also see intricate artwork along the photo blue strap that subtly divulge things that are important to Kevin Durant, such as “Fam 1st” and his personal goal of “MVP”. Mark your calenders, and set your clocks, to make sure you cop a pair on July 21st.
Nike Zoom KD IV “Scoring Title” Tour Yellow/Lemon Twist-Photo Blue 473679-703 July 21, 2012
